Web Operations Associate Manager- Digital Marketing

Remote
Full Time
Analytics Team
Experienced

Barrington Media Group is looking for an experienced Web Ops Associate Manager to support our Conversion Rate Optimization & Web Operations efforts for our client’s campaigns. The ideal candidate is support and process oriented, diligent with strong attention to detail to ensure the best possible tracking solutions are in place. Strong emphasis on expert-level proficiency with Google Optimize with the ability to set up measurable and actionable A/B tests. The ability to speak to clients and their development teams to collaborate and troubleshoot any issues as well as strong time and project management skills to ensure timelines are well communicated and met.

 

Responsibilities

  • Manage and implement Client-side tracking to ensure accurate & complete tracking of Growth & CRO performance enabling reporting & insights.
  • Provide ongoing support to client campaigns by continuously monitoring tracking status and troubleshooting any errors/breaks as they occur in a timely fashion.
  • Develop best practices overall & by vertical to ensure consistent high quality of operations can be leveraged across all client campaigns.
  • Perform audit of existing and prospective clients’ tracking, tagging and analytics across their Web Analytics, Social Media and Paid Search accounts to assess complexity/risk & identify opportunities.
  •  Ability to clearly communicate and work collaboratively with client & their dev team to define the ideal solution based on client goals & troubleshoot throughout campaign duration.
  • Stay ahead of the curve of marketing, CRO and tracking strategies/technology & actively work with team leaders to identify areas to implement emerging best practices.

 

Required Experience:

  • Expertise in Google Optimize is a must (other CRO tools a plus)
  • Expertise with Google Analytics and Google Tag Manager. 
  • Working knowledge of JavaScript and HTML are a plus. 
  • Experience in a marketing role including experience managing web analytics (Agency experience a bonus). 
  • Effective at handling multiple projects/tasks and prioritizing while clearly communicating timelines and blockers. 

About Us

Barrington Media Group is a high growth, private equity backed, tech enabled marketing agency that specializes in direct response advertisements across TV, audio, digital and direct mail. With recent acquisitions of leading paid search and social firms, we are expanding our offerings and capabilities and are poised to become a powerhouse. Our data-driven systems deliver fixed cost leads so clients can grow their businesses rapidly and with minimal risk. From creative development to analytics, media strategy to revenue optimization, BMG has the expertise and knowledge to fit together all of the pieces of a successful direct response campaign and deliver powerful and profitable results.

Five Mill is our SEM Agency is a Google Premier and Microsoft Elite Partner - develops customized algorithms for each client and integrates them into proprietary bidding technology - fivemill.co

Thesis is our conversion rate optimization company that builds proprietary platforms to build landing pages and onsite experiences and drive growth - thesistesting.com

BMG has been a leader in the industry for since 2003, and we are growing exponentially! This staggering growth provides our employees with unparalleled opportunities to play a role in shaping the company’s direction. Each employee plays an integral role in the evolution of BMG so company-wide transparency is paramount. Leadership is committed to making sure the entire team knows how the company is performing in relation to our annual goals, what challenges we are facing as a company and what opportunities are on the horizon. We pride ourselves on fostering a fun and fast-paced environment to work and grow your career. At BMG you’ll have the opportunity to work as part of a close-knit team, working towards a common goal.

Employment Benefits

  • Healthcare insurance
  • Vision insurance
  • Dental Insurance
  • Matching 401K
  • Paid Time Off
  • Remote Work Support

Barrington Media Group does not discriminate on the basis of race, color, religion, creed, gender, gender expression, age, national origin, disability, marital status, sexual orientation, or military status, in any of its activities or operations. This policy applies to all areas of employment, including recruitment, hiring, training and development, promotion, transfer, termination, layoff, compensation, benefits, and all other conditions and privileges of employment.

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